PARIS, FRANCE – APRIL 26, 2023 – Kinetix, the AI startup bringing emotes to video games and virtual worlds, announces “Text2Emotes”: a generative AI technology that heralds a new era of user-generated game content (UGC) by enabling anyone to create 3D animations and emotes for games, from nothing more than a simple text message.
Text2Emotes is one of the first examples of artificial intelligence capable of creating high-quality, playable 3D animations and emotes – animations that express emotions – from simple text.
For example, users can enter a familiar dance, such as “griddy,” or a literal phrase, such as “I’m angry,” and watch their avatars come to life through AI-generated emotes.
The AI model has been trained on Kinetix’s extensive dataset spanning three years, containing millions of 3D animations and emotes. This training approach enables the AI to generate highly specialized and sophisticated content tailored to the industry, far surpassing the capabilities of standard models that rely on limited academic and standard datasets.
Kinetix has created a unique format that allows animations to be saved and published across multiple games and virtual worlds, meaning that emotes generated with Kinetix can be used in any avatar, within any video game or metaverse world that integrates the Kinetix SDK.
Game developers and publishers can now usher in a new era of user-generated content by allowing players to incorporate viral trends into their beloved games or even create their own in-game emotes to spark the next big thing.
While emotes have been a staple in MMOs like World of Warcraft for over two decades, they are now emerging as a must-have feature for self-expression in-game content, thanks to their mainstream popularity in games like Fortnite and PUBG.
UGC is central to the success of many gaming platforms, such as Roblox, and is set to become the new standard for helping games generate sustainable and lasting revenue, as Fortnite’s Creative 2.0 announcement demonstrates.
The potential for emotes is endless, as videos with the hashtag #emote have received more than 2.4 billion views on TikTok alone.
Yassine Tahi , CEO and co-founder of Kinetix, commented:
“As we know, UGC is becoming the cornerstone of modern games, and allowing players to generate their own content on the fly using AI will be a key part of that. That’s why for two years we have been focused on perfecting our AI models and the animations they generate, first with video and now, incredibly excitingly, with a simple text message. The first clear application of this technology is in gaming. Emotes have become an essential part of users’ personal expression and a revenue driver for game creators, and our AI-based emotes technology is already being integrated by some of the best-known developers and creators of virtual worlds.”
Jay Lee , Global Head of Ecosystem for leading virtual worlds platform ZEPETO, which has more than 400 million users worldwide and is operated by NAVER Z, a Kinetix partner company, added:
“Kinetix’s Text2Emotes feature represents an exciting use case for generative AI in virtual worlds, with the potential to enable a new dimension of expression for ZEPETO users. When integrated, it will provide the ZEPETO community with an even more immersive social experience.”
Over the past two years, Kinetix has opened up 3D animation creation to anyone with AI video-to-animation and codeless editing tools.
In the past, 3D animation was a costly and time-intensive undertaking that required the expertise of 3D professionals, as well as specialized software and hardware.
Kinetix Studio and the Kinetix SDK, which already features a fully customizable emoticon wheel and a continuously expanding library of over 1,000 emoticons for PC, console, and mobile, are set to incorporate Text2Emotes.
Furthermore, the Kinetix SDK is presently integrated into over ten video games and virtual worlds, such as The Sandbox and PolyLand. In the coming months, Text2Emotes will also be available as an API.
About Kinetix
Founded in 2020 by Yassine Tahi and Henri Mirande, Kinetix has created an AI-powered generative platform and codeless tools that enable users, creators, game makers, metaverse platforms, and brands to create and edit animated 3D content in seconds.
Kinetix makes it effortless for users to generate emotes that convey their emotions through any avatar in any virtual world, bringing genuine self-expression and humanity to the metaverse.
Kinetix has raised a total of $12.5 million in seed funding and its Paris-based team of 45 passionate deep learning engineers, 3D animation experts, game developers, and programmers is recognized by WIRED as one of the most cutting-edge startups in Paris.
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