PRESS RELEASE: LG selects Web3 infrastructure platform Fr0ntierX as its global partner to deliver the next generation of commercial smart display and consumer loyalty and rewards solutions.
LG Electronics Business Solutions (LG) has announced a global partnership with Portugal-based non-fungible token (NFT) platform Fr0ntier X to deliver world-leading interactive NFT integrations and experiences on LG webOS Smart Signage.
This partnership builds on Fr0ntierX’s suite of software solutions and its unique application that enables secure on-screen NFT authentication. This enables a new class of possibilities for brands and users to explore while maximizing the utility of NFTs.
NFT demand and market growth continues to increase at a staggering rate and the need for a solution in today’s fragmented display and purchasing landscape has never been more important.
Leveraging the power of LG webOS and the Fr0ntierX app, customers can seamlessly browse, purchase, view and interact with NFTs, providing an unparalleled experience.
“Fr0ntierX offers a unique solution to address all aspects of our vertical markets: innovative software, 100% carbon neutral NFTs with webOS integration and a suite of applications and white label capabilities,” says Richard Topping, Head of Enterprise Sales, LG Electronics Business Solutions Europe. “This enables LG to become the world leader in NFT innovation and integration.”
Through this partnership with LG, Fr0ntierX software will enable real-time on-screen NFT authentication in retail, event and other modern infrastructure environments.
This world-leading NFT integration partnership will inspire, lead and support growth in the residential sector.
“Display solutions are the perfect medium for brands in Web3 to galvanize mass adoption and realize incredible NFT opportunities,” says Zak Manhire, co-founder of Fr0ntierX. “We are excited about what this partnership brings. The world’s first Proof of Assistance Protocol (PoAP) will be enabled on the LG One:Quick Flex, an all-in-one collaborative display, which embeds a photo or short video with filters from the assistant as a memory stamp sent directly to a digital wallet. Our global partnership with LG is just the beginning in world-leading NFT integrations.”
Available in markets worldwide from October 2022, Fr0ntierX software integrates with LG LED and other LG digital signage solutions running on webOS.
About LG Electronics Business Solutions Europe
LG Business Solutions Europe is a trusted partner providing innovative products and solutions for various industries worldwide. With a portfolio of unique offerings ranging from industry-leading OLED and LED signage to high-efficiency HVAC solutions, LG is a respected name among customers worldwide.
LG’s computing solutions include business monitors, notebooks, projectors, cloud devices, medical displays and commercial robots, all designed to maximize work efficiency and return strong value to customers.
For more information on LG’s enterprise solutions, please visit : www.LG.com/global/business .
About Fr0ntierX
Fr0ntierX is simplifying the transition to web3 for brands and enterprises by creating an industry-leading proprietary technology suite with white-label, seamlessly integrated solutions without sacrificing user experience or security.
The proprietary technology includes the wallet, marketplace and launchpad among a range of applications and STKs that will focus on mass-scale, seamless adoption on the blockchain.
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