Wynn Resorts has filed trademark applications for “Wynn Metaverse” and “Desert Inn Metaverse” as it seeks to expand into the world of non-fungible tokens (NFTs) and the metaverse.
The filings were made on March 17, 2023, with the USPTO and indicate that the company plans to provide a range of services in the virtual world, including retail stores selling virtual goods, virtual environments for users to visit resort hotels and casinos, and an online marketplace for trading digital charms authenticated by NFTs.
#Wynn Resorts has filed 6 trademarks for:
▶️ DESERT INN
They claim plans for:
✅Virtual casinos + hotels + concerts
✅Virtual clothing + footwear
✅Stores for virtual + crypto goods
…and more!#NFTs #Metaverse #Web3 #Crypto #LasVegas pic.twitter.com/kRvXjloEZc
— Mike Kondoudis (@KondoudisLaw) March 27, 2023
The trademark applications also cover the use of the terms “Wynn” and “Desert Inn” in connection with these services.
With the rise of Web3 and the metaverse, Wynn Resorts appears to be positioning itself as a player in the new digital economy.
Wynn Resorts has also filed for trademarks related to NFTs, including “Wynn NFT,” “Desert Inn NFT,” and “Wynn Charms.”
The company has not yet announced any specific plans for how it intends to use these trademarks, but the filings suggest that it is exploring a variety of possibilities in the NFT space.
What is Wynn Resorts’ strategy for the metaverse and NFTs?
Wynn Resorts’ filing of six trademarks related to NFTs and the metaverse suggests that the company is looking to expand its business into the world of virtual goods and services.
By offering retail stores and virtual environments in the metaverse, Wynn Resorts can potentially reach a wider audience and offer a new kind of experience for its customers.
The company’s interest in NFTs also indicates a desire to explore new revenue streams and capitalize on the growing popularity of digital collectibles.
Wynn Resorts has not yet announced any specific plans for how it intends to use these trademarks, but it is clear that the company is positioning itself as a player in the emerging Web3 economy.
How does Wynn Resorts’ move into the metaverse and NFTs fit into the broader Web3 landscape?
Wynn Resorts’ move into the metaverse and NFTs is part of a larger trend of companies exploring the potential of Web3 technologies.
As more businesses recognize the value of decentralized networks and digital assets, we can expect to see an increasing number of companies looking to enter the NFT and metaverse space.
Wynn Resorts’ interest in the metaverse and NFTs also reflects a broader shift in the gaming and entertainment industries towards virtual experiences and digital collectibles.
As the metaverse continues to evolve, we can expect to see a range of new business models and revenue streams emerge, creating opportunities for both established players and new entrants.
Other casinos that have shown an interest in Web3
In September, PokerGO announced the launch of its Genesis NFT collection in collaboration with NFT Stadium. The collection featured iconic moments from past poker events.
One year ago, BetOnline, a major online platform for sports betting, poker, and casino games, became the first to accept ApeCoin as a payment option. This allowed users to make transactions using cryptocurrency and brought the platform closer to the world of Web3.
Other casino operators and online gambling platforms have also made moves to enter the space like MGM Resorts and Caesars Entertainment.
As more companies enter the metaverse and NFT space, the landscape is sure to become increasingly competitive.
Whether its efforts will pay off remains to be seen, but it is clear that the race to own a piece of the metaverse is well underway.
Wynn Resorts’ trademark applications for the metaverse and NFTs demonstrate its commitment to innovation and offering unique experiences to its customers.
The company’s plans to offer virtual environments and virtual goods within the metaverse indicate its readiness to adapt to new technologies and trends.
As more companies embrace Web3, we can expect to see more innovation and exciting developments in the virtual world.
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