[8:00AM EST / 8:00PM SGT on 19 January 2026] YGG Play has announced a new collaboration with Roach Racing Club, a competitive simulated trading game where players race to win. Through the partnership, Roach Racing Club joins the YGG Play Launchpad, embedding quests into core gameplay that reward YGG community members for playing. The integration is designed to keep players active while strengthening retention and onchain activity within the game’s economy.
Roach Racing Club, available on the Abstract chain, is a competitive simulated trading game that turns market prediction into a fast-paced race for rewards. Players go head-to-head using their roaches, executing trades tied to live market movements, with each successful call pushing them closer to the finish line. Built around skill-based mechanics rather than passive farming, the game combines high-stakes gameplay with a strong onchain economy and is designed to appeal to degens, streamers, and competitive players.
“We see this partnership with YGG Play as a natural extension of our existing collaboration,” said 0xRoachCoach, CEO of Roach Racing Club. “It is a strong foundation for long-term growth.”
Roach Racing Club’s original, gamified prediction format rewards skill and has proven highly appealing to Web3 players and creators. Since launching on Abstract, the game has paid out more than US$1.5 million in cumulative winnings, attracted over 450,000 players, and logged more than 9.2 million races — making it one of the top-performing titles in the Abstract ecosystem. Ongoing feature releases and an active competitive player base have supported onchain activity since launch.
YGG Play will support Roach Racing Club through smart contract-enforceable revenue share, player acquisition, marketing, and KOL activation. Notable KOLs from the Abstract ecosystem who will be promoting the Roach Racing Club quests on YGG Play include Badlynasty, GMB, lorenzo, Marcello, Micka Penguins, and Nickytha.
In addition, YGG Play’s flagship title, LOL Land, will feature an in-game collaboration with a Roach Racing-themed board launching on January 29, 2026. Roach Racing Club’s team is also working on in-game events, similar to last year’s collaboration, which saw the creation of the YGG Stadium map and over US$10,000 in prizes.
“We’re excited to partner with Roach Racing Club after several strong collaborations last year,” said Gabby Dizon, co-founder of YGG. “It’s a competitive, crypto-native game built around real market action. That’s exactly the kind of experience that Casual Degens want, which makes it a natural fit for YGG Play.”
YGG Play’s partnership with Roach Racing Club is its first for 2026, with the publisher aiming to add more developers and a variety of other games to its ecosystem over the coming weeks and months.
ABOUT YGG PLAY
YGG Play is the publishing arm of Yield Guild Games (YGG), driving “Casual Degen” gaming experiences with go-to-market strategy, player growth, monetization models, community engagement, and Web3 infrastructure. YGG Play works with developers to design and launch onchain games that are easy to pick up, fun to play, and built for the crypto-native audience. Through end-to-end publisher support, YGG Play equips developers to scale and sustain games for the decentralized era.
ABOUT ROACH RACING CLUB
Predict real-time market moves, hit the bank, and experience the thrill of competitive trading! Roach Racing Club introduces gamified, simulated trading competitions, where trading becomes a fun, fast-paced game set in the wicked Nanoverse. Players step into the role of Coaches, managing their Roach Portfolio to level up and customize their unique NFT cyber runners.
