FlickPlay partners with The Sandbox to build interoperable Metaverse

AR social gaming platform FlickPlay is integrating its collection of NFTs as avatars into The Sandbox.

FlickPlay is the first social metaverse application where people build the social value of their NFTs and Flicks by creating videos with them using AR. The app allows players to unlock digital collectibles using an interactive map of their real environment.

Users can then use their phone’s camera to overlay the collectibles onto the real world and interact with the objects to create videos and other content.

Metaverse gaming platforms FlickPlay and The Sandbox today announced a new partnership to take steps toward building an interoperable metaverse.

Utilizing the AR-enhanced features of the iPhone 13, FlickPlay is a Pokemon Go-style game that allows users to unlock digital collectibles, play AR games, and discover hidden artwork on walls and pop-up museums through an interactive AR map of their physical environment.

Users can then flex their collectibles with FlickPlay’s suite of content creation tools, such as AR filters, music and captions, and post the video to Instagram, Facebook, Snap or FlickPlay’s social network.

FlickPlay recently unveiled its first NFT collection, called “FlickyGang.” The collection stars an anthropomorphic chameleon named Flicky dressed in different clothes, and will be available for minting in May.

There will also be a “FlickyHunt,” where users will be able to capture a Flicky for free while exploring locations on the FlickMap, with participating cities to be announced. Some Flicky holders will be able to use the NFT as their avatar in

The Sandbox and earn rewards in the 3D virtual game.

In the initial stages of this partnership, Flicky owners can only unlock a version of the chameleon to use as an avatar in The Sandbox, but will soon be able to use the exact version of their Flicky that is stored on the blockchain in both games, said Pierina Merino, founder and CEO of FlickPlay.

Merino added that the company is working with The Sandbox to achieve interoperability by the end of the year.

The partnership “will create a more immersive experience that extends to the metaverse and The Sandbox,” and FlickPlay’s integration may be the first to bridge an NFT in the virtual world with use tied to the physical world, said Sebastien Borget, co-founder of The Sandbox.

FlickPlay raised $5 million last November to expand its game content and add more cities to the map. Investors in the seed round included Lightspeed Ventures, Abstract VC, Long Journey VC, Vivi Nevo, founder of Warner Co, and Sebastian Knutsson, co-founder of King.

Merino told GamesBeat that the company plans, in principle, to help its users monetize their collectibles, while Nicole Quinn, an investor at LightSpeed Ventures, wrote that FlickPlay users could use the app’s layers of filters to “create unique digital art, then trade it or sell it to their followers, turning social capital into financial capital.”

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